Naomiki

Feel like yourself again. Naturally.

Your daily moment of freshness.

Discover the Ritual

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Naomiki Japanese Persimmon Soap
Naomiki Japanese Persimmon Soap

A Japanese-Inspired Freshness Ritual

Rediscover your confidence,

Persimmon soap made for a gentle cleanse and a fresh, clean feeling, from morning to night.

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THE NAOMIKI RITUAL

01

Lather

Wet the soap, place it in its exfoliating net, and work up a rich lather between your hands.

02

Cleanse

Apply the lather to damp skin wherever you need it.

Or

For gentle exfoliation, glide the soap-filled net lightly over your skin.

03

Rinse

Rinse thoroughly, then let the soap and net dry between uses.

“Knowing others is wisdom; knowing yourself is enlightenment.”

— Lao Tzu

Body Care Inspired by Japan

Feel good in your skin. Keep it simple.

Naomiki creates simple, thoughtful body care rituals, informed by science and designed to care for your skin as it changes over time.

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THE SCIENCE BEHIND THE RITUAL

Thoughtful choices.
Inspired by research.

We believe in explaining what the science actually tells us, without turning an ingredient’s properties into overstated promises about the finished product.

Persimmon and Odours Associated with 2-Nonenal

2-Nonenal is a molecule associated with natural changes in body odour. A study of a soap containing a polyphenol blend, including persimmon, found a reduction in 2-nonenal in 20 men after four weeks of use.

2-NONENAL STUDY POLYPHENOL SOAP STUDY

The Naomiki Journal

Dry Skin After Showering? Simple Habits That Can Help

|Naomiki Care
Skin often feels tight after a shower. Very hot water, prolonged washing, vigorous scrubbing, or a routine that doesn’t suit your skin can contribute. A few adjustments can often help you feel more comfortable.Why Does Skin Feel Tight?The outer layer of skin contains lipids that support its barrier function. Cleansing removes impurities, but it can also remove some of the oils on the surface. Sensitivity varies from person to person, by season, and across different areas of the body.Turn Down the Water TemperatureVery hot water can make dryness worse. Choose...

How to Store Bar Soap and Make It Last Longer

|Naomiki Care
A bar of soap can last through many showers if it dries properly between uses. Standing water softens it and makes it dissolve faster. A few simple habits can help maintain its shape, cleanliness, and useful life.Why Does Soap Wear Away So Quickly?When a bar stays wet, its surface keeps dissolving after your shower is over. A dish with no drainage, a net left on a wet ledge, or a poorly ventilated bathroom can shorten its life.Let It Air-Dry After Each UseGive the soap a quick rinse to remove leftover...

Turn Your Shower Into a Moment of Well-Being

|Naomiki Care
A shower can be more than something you do on autopilot. A few simple habits can turn it into a welcome pause between different parts of your day—without adding more products or spending unnecessary time under running water.Give Yourself a Brief PauseBefore turning on the water, take a few seconds to slow down. Put your phone aside, set out a clean towel, and choose soft lighting. You don’t need an elaborate ceremony, just a little more attention to the moment.Choose Lukewarm WaterVery hot water can leave skin feeling dry and...